Pressures from globalization require organizations to enable their employees to carry out necessary work, and they need to ensure that they empower their teams. So in order to be more competitive, organizations must structure working patterns around teamwork. This requires a more effective engagement with creativity in the formation of teams. This trend should begin in schools, starting at the basic level and developing in each type of school. For some years, and resulting from the exchange of mobility programs between two institutions in Portugal and Spain — the Polytechnic Institute of Tomar, and Salamanca University with its Chair of Entrepreneurship — those institutions have sought to develop the teaching of creativity and entrepreneurship through practical methodologies that, little by little, took shape during classes. These institutions had the aim that pupils could later contribute to the creative development of the organization they worked for, thus representing the role of intra-entrepreneurs, or to create their own business or organization, which would combat unemployment and the problem of the skilled unemployed.
Those methodologies are based on fully interactive subject-centred environments, which integrated each topic of the programme into teams performing work in indoor and outdoor environments. The aims were: seeking to develop creative attitudes, investigating and doing creative exercises, and allowing students to request guidance in their research until they materialize their idea addressed in a prototype of a good or service that is presented as an essential condition to work. The programmes, for example, facilitated each pupil to learn about, use, and practice creativity, thus promoting an analytical ability to conduct creative approaches to problem solving, encouraging innovation in the everyday life of organizations. To achieve this goal, students must acquire creativity and critical skills in developing an innovative mindset, such as:
- Being creative and owning creative attitudes.
- Applying creativity to potential tests in application and discussion.
- Being able to engage in creativity exercises: construction, application, and implementation.
These goals required addressing the following questions or problems:
- How can we build entrepreneurship teams?
- How do we generate ideas, do we use brainstorming techniques?
- Building a model of a commodity or a service.
- Testing the model: presentation in a real context.
Given the above, we present the following method, alerting the reader’s attention to that fact that this field continues to evolve and that progress depends on the contribution that each pedagogical action makes.
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