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Choosing a Site

20 October, 2015 - 10:00

Where you observe might be determined by your research question, but because field research often works inductively, you may not have a totally focused question before you begin your observations. In some cases, field researchers home in on a research question once they embark on data collection. Other times, they begin with a research question but remain open to the possibility that their focus may shift as they gather data. In either case, when you choose a site, there are a number of factors to consider. What do you hope to accomplish with your field research? What is your topical/substantive interest? Where are you likely to observe behavior that has something to do with that topic? How likely is it that you’ll actually have access to the locations that are of interest to you? How much time do you have to conduct your participant observations? Will your participant observations be limited to a single location, or will you observe in multiple locations?

Perhaps the best place to start as you work to identify a site or sites for your field research is to think about your limitations. One limitation that could shape where you conduct participant observation is time. Field researchers typically immerse themselves in their research sites for many months, sometimes even years. In my field research on activism in the breast cancer and antirape movements, I conducted over 300 hours of participant observation over a period of 3 years and conducted interviews with more than 60 activists (Blackstone, 2003). 1 And as shown in "Table 10.1", other field researchers have spent as much or even more time in the field. Do you have several years available to conduct research, or are you seeking a smaller-scale field research experience? How much time do you have to participate and observe per day? Per week? Identifying how available you’ll be in terms of time will help you determine where and what sort of research sites to choose.

Also think about where you live and whether travel is an option for you. Some field researchers actually move to live with or near their population of interest. Is this something you might consider? Is it even an option? How you answer these questions will shape how you identify your research site. Professor Erik Larson’s (2010) 2 research on variations in economic institutions in a global environment, for example, has taken him across the globe, from Fiji to Ghana to Iceland. Sociologist Sara Dorow’s (2006) 3 research on transnational adoption took her from the United States to China. And the work of Wendy Chapkis (1997), 4 described in "Table 10.1", required her to conduct research not only in her original home state of California but also in the Netherlands. These are just a few of many examples of sociological researchers who have traveled the globe for the purpose of collecting data. Where might your field research questions take you?

In choosing a site, also consider how your social location might limit what or where you can study. The ascribed aspects of our locations are those that are involuntary, such as our age or race or mobility. How might my ascribed status as a middle-aged woman, for example, shape my ability to conduct complete participation in a study of children’s birthday parties? The achieved aspects of our locations, on the other hand, are those that we have some choice about. In field research, we may also have some choice about whether or the extent to which we reveal the achieved aspects of our identities. There are numerous examples of field researchers whose achieved statuses granted them access to field sites into which they might not have otherwise been allowed. Jennifer Pierce (1995), 5 for example, utilized her achieved status as a paralegal to gain entry into two law offices for her ethnographic study of the gendered division of labor in corporate law firms. In Lauraine Leblanc’s (1999) 6 case, the achieved status of her appearance, including tattoos and a “punk” hairstyle and color, helped her gain the acceptance of research participants in her study of punk girls.

The preceding discussion should not be taken to mean that sociologists cannot, should not, or do not study those from whom we differ. In fact there have been plenty of successful field studies conducted by researchers who may have looked out of place in the sites they chose to investigate. Teresa Gowan, a self-described “small, white English woman” (2010, p. 16), 7 conducted field research with homeless men in some of San Francisco’s most notoriously rough neighborhoods. The aim here is not to reify the socially constructed categories upon which our society places so much emphasis in organizing itself. Rather, the point is to be aware of which ascribed and achieved aspects of your identity may shape your decisions about field sites.

Finally, in choosing a research site consider whether your research will be a collaborative project or whether you are on your own (Douglas, 1976). 8 Collaborating with others has many benefits; you can cover more ground and therefore collect more data than you can on your own. And having collaborators in any research project, but especially field research, means having others with whom to share your trials and tribulations in the field. However, collaborative research comes with its own set of challenges such as possible personality conflicts among researchers, competing commitments in terms of time and contributions to the project, and differences in methodological or theoretical perspectives (Shaffir, Marshall, & Haas, 1979). 9 If you are considering collaborative field research, you are in good company; many fascinating examples precede you. David Snow and Leon Anderson (1993) 10 conducted a collaborative study of homelessness in Austin, Texas. And researchers at the University of Minnesota recently conducted a large-scale, cross-country field study of how forms of difference such as race and religion shape American life and experience (http://www.soc.umn.edu/research/amp.html). When considering something that is of interest to you, consider also whether you have possible collaborators. How might having collaborators shape the decisions you make about where to conduct participant observation?

I began this discussion by asking you to think about limitations that might shape your field site decisions. But it makes sense to also think about the opportunities—social, geographic, and otherwise—that your location affords. Perhaps you are already a member of an organization where you’d like to conduct research. Maybe you know someone who knows someone else who might be able to help you access a site. Perhaps you have a friend you could stay with, enabling you to conduct participant observations away from home. Choosing a site for participation is shaped by all these factors—your research question and area of interest, a few limitations, some opportunities, and sometimes a bit of being in the right place at the right time.