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Global corporations operate everywhere. They cross the frontiers of academic disciplines as easily as they cross national frontiers. Any serious attempt to understand what they are doing or the meaning of what they are doing involves a journey into politics, sociology, and psychology as well as economics.
Richard J. Barnet and Ronald E. Müller
"A Note to the Reader," in Global Reach (New York: Simon and Schuster, 1974), 2.
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