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HELPFUL PEDAGOGY

13 May, 2016 - 13:23

We introduce several features to reinforce learning and help students build business skills that they can use on the job. Our comprehensive learning system enables students to master materials quickly and thoroughly. Some features of that system include opening vignettes, performance-based learning objectives, concept reviews, "Integrated Marketing" boxes, "Newsline" boxes, end-of-chapter projects and end-of chapter cases.