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- Create your own e-mail sales message in a hundred words or less. Share it with the class.
- Identify one sales message you consider to be effective. Share it with classmates and discuss why you perceive it to be effective.
- Please consider one purchase you made recently. What motivated you to buy and why did you choose to complete the purchase? Share the results with your classmates.
- Are you more motivated by emotion or reason? Ask ten friends that question and post your results.
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