Developing tourism

Learning objectives

At the end of this chapter the reader will be able to:

• Identify the relationship between the private and public sectors in the development of tourism.
• Identify the information that must be collected in order to prepare a tourism development plan.
• Develop statements from the collected data reflecting present and desired positions.
• Describe the important elements of an area-wide master plan.
• Understand how the principles of tourism planning act as guidelines in tourism development.
• Be able to define and correctly use the following terms: core attraction, market segmentation, geographic segmentation, competing destination, loan guarantee, sole proprietor, corporation, attraction-service linkage, capacity, touring, destination tourism, supporting attraction, demographic segmentation, attracting power, environmental impact statement, zoning, partnership, clustering, natural/cultural resource dependency, social-developmental climate.