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Research Is Useful at All Stages of Your Job Search

19 January, 2016 - 17:43
Table 6.2 How Research Can Help You at Each Step of the Job Search

Six Steps to Job Search Success

Research can help you…

Step 1: Identify your targets.

Confirm that your targets fit your decision criteria.

Step 2: Create a compelling marketing campaign.

Tailor your marketing to fit your desired target’s requirements

Step 4: Network.

Establish your credibility as someone worth meeting.

Step 4: Interview.

Position yourself as the best candidate for the job.

Step 5: Stay motivated, organized, and troubleshoot your search.

Identify any gaps that may lead to search problems, or find additional targets as needed.

Step 6: Negotiate and close the offer.

Determine customary compensation levels and structure so you know what to negotiate for.

 

In Section 1 of this chapter, we mentioned how the different items you research help you confirm and refine the work you did in steps 1 and 2. Research also helps to drive your job search forward into job related networking and interviewing opportunities. The knowledge gained from the research lets people know you are committed to your search and career. When busy senior people decide who to grant networking meetings, this preparation is a key differentiator. When you get the meeting or job interview, the research enables you to give legitimate reasons for your interest in the job and to talk intelligently about how your skills and experience relate.

If your search has problems to troubleshoot in step 5, research will help you find additional characteristics to emphasize or to add more targets to your list. As you negotiate your offer in step 6, the research you did on what is customary for compensation levels and structure enables you to know what to negotiate for.