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Summary

2 December, 2015 - 10:53

The development of a corporate culture—the way we do things around here—is useful to let employees know clearly what the company champions. It means that knowing the values considered important, they will be more likely to act according to what the company wants, even when supervision is not direct.

Management must decide what is important and how to implement it. Implementation can occur when managers spend time and effort in persistently stressing, through words and action, what is important.