LEARNING OBJECTIVES
- Understand how social media can be used at all stages of the job search, not just networking.
- Get specific action steps for incorporating social media into your current job search.
Table 11.1 "The Six Steps and Social Media" presents each of the six job search steps and details how social media can help.
|
Job Search Step |
How Social Media Can Help |
|
Step 1: Identify Your Target |
Other people’s profiles show career paths and job descriptions |
|
Step 2: Create a Compelling Marketing Campaign |
Your profile and activity represent your experience, skills, and interests |
|
Step 3: Conduct In-Depth Research |
Looking at profiles across organizations and industries reveals hiring patterns and other organizational information Ability to search profiles by keyword enables you to find people who fit the exact criteria for you to interview for informational purposes |
|
Step 4: Network and Interview |
Ability to reach out and interact with other site members expands your network |
|
Step 5: Stay Motivated and Organized and Troubleshoot Your Search |
Stay motivated by the community Self-edited status and information updates enable site members to have organized and current information about each other Find more contacts and organizations if your search stalls |
|
Step 6: Negotiate and Close the Offer |
Ability to look at different profiles enables you to compare titles with scope of responsibilities Interactive questions and Group functions enable surveying for salary data |
- 1530 reads
